Social Media Enables You to Build Rich Connections – The various platforms available enable you to create and maintain rich connections with your customers, while building brand loyalty and engaged communities.

Custom Strategies can be Designed – Our custom-built social media strategies have been proven successful; through collaborative research, engagement and consistency.

Research Conducted can Target the Right Customers – Before we propose a strategy or develop a single piece of content, we perform extensive research on your industry and market place, we look into the competition; what hashtags are being used, what kinds of content is generating the highest level of engagement, and what imagery is capturing the most attention.

Social Media Strategies can be Maintained – Social Media Algorythms reward consistency. We ensure that a social media strategy can be maintained; through considering how much content is available or can be created on a consistent basis, and whether the regularity of posting can be maintained i.e. can you continually post three times a day, or only once a week.

Social Media Encourages Engagement – Social Media algorithms love engagement. This is how it decides which posts should be seen and which get ignored. From our extensive research, we formulate a creative outline, which encourages viewers to like, comment and share posts (depending on the goal agreed upon). We study the marketplace, create caption guidelines for different kinds of content, and formulate collaborations designed to connect like-minded audiences.

Social Media Encourages Collaboration – Collaborations are one of the best ways to expand your audience on social media and connect two related communities. This results in the desired engagement.

Social Media Allows for Remarketing Ads – Retargeting adverts on social media platforms like Facebook, Instagram and LinkedIn; assist small-and-medium sized companies to target the right people, who’ve previously shown an interest in their offering. This is achieved when Digital Campaigns are set up to track who visits a businesses’ website, and then shows them ads to what they’ve browsed on that website, when they are browsing through social media.

The advantage of creating Retargeting Ads, lies in its accuracy – The adverts are highly targeted at people who are interested in a specific business and already have an idea of who the business is. They reinforce the idea that a business is an authority within a specific industry, at a time when they are interested in or hearing about certain offerings. They can be highly effective at a very low budget and incredibly powerful when used in conjunction with other technologies and higher budgets.